Jinan Tea Wholesale Market in Shandong
Jinan Tea Wholesale Market (山东省济南市茶叶批发市场) opened on March 28, 1996. It hosts over 680 resident tea merchants, farmers, and factory clients from 16 major tea-producing areas including Yunnan, Guangxi, Guangdong, Fujian, Zhejiang, Anhui, Taiwan, and Shandong. The market offers over ten thousand types of tea and related products, as well as a wide range of tea utensils, packaging, and cultural items. Its trading activities radiate across provinces such as East China, Shanxi, Gansu, Ningxia, Xinjiang, Inner Mongolia, Beijing, Tianjin, and Henan. Over the past decade, annual trading volumes have increased at a rate of 100,000 tons, with annual turnover exceeding 1.3 billion yuan.
The market covers an area of 66,600 square meters and a business area of 76,000 square meters. It includes two modern comprehensive buildings integrating exhibitions, transactions, tea art performances, tea culture research and seminars, e-commerce (Jinan Tea Network), tea quality testing (tea quality testing room), and tea art training centers. In April 2009, a representative of the antique “Gathering Ming Pavilion” and a 5,000-square-meter central square were built to provide activity space for future tea culture promotion and publicity. In addition, a street with a strong ethnic flavor has been built along the street, which is a good place for citizens to relax, entertain, and drink tea and buy tea.
Jinan Tea Wholesale Market is an important tea trading center in Shandong Province. Here is a detailed overview of the market’s location and scale:
Location and Scale
Opening time: It opened on March 28, 1996, and has developed into a mature market after many years of development.
Venue and Buildings: The market covers an area of 66,600 square meters and a business area of 76,000 square meters. The market has multiple modern comprehensive buildings, including exhibition centers, trading areas, tea art performance venues, tea culture research centers, e-commerce platforms (Jinan Tea Network), tea quality testing rooms, and tea art training centers.
Featured Buildings: The market also has representative antique buildings such as the “Gathering Ming Pavilion” and a 5,000-square-meter central square, as well as a street with ethnic-style tea houses along the street, providing places for leisure, entertainment, tea tasting, and tea buying.
Business Characteristics and Tea Varieties
Business Scope: The market covers 680-plus tea merchants, farmers, and factory clients from 16 major tea-producing areas including Yunnan, Guangxi, Guangdong, Fujian, Zhejiang, Anhui, Taiwan, and Shandong. They operate over ten thousand types of tea and related products, as well as tea utensils, packaging, and tea cultural items.
Trading Situation: The market’s annual trading volume exceeds 800,000 tons, with a turnover of over 1.3 billion yuan, covering East China, Shanxi, Gansu, Ningxia, Xinjiang, Inner Mongolia, Beijing, Tianjin, and Henan.
Development and Honors
Development Goals: The market aims to prioritize customers and provide enthusiastic service. It upholds the enterprise spirit of unity, hard work, pragmatism, and innovation, and is committed to developing brands and improving service levels.
Honors and Certifications: The market has won nearly a hundred honors, including “Advanced Collective,” “Leading Enterprise,” and “Green Market” titles. It has been named one of the “Top Ten Agricultural Product Trading Markets in Shandong Province” for three consecutive years, and has been recognized and commended by national and provincial government departments.
Market Functions and Influence
Cultural Promotion: The market is not only a place for tea trading but also a center for displaying and disseminating tea culture. It promotes tea culture through exhibitions, tea art performances, and other activities, thereby promoting the development of the local tea industry and the inheritance of tea culture.
Modern Facilities: With its modern facilities and favorable business environment, the market has become a modern tea city integrating tea business, cultural display, and tourism experience.
Jinan Tea Wholesale Market has shown significant development and influence in terms of market size, trading activity, and cultural dissemination, making important contributions to local economic development and the tea industry.
