Shanghai Tourism Festival
The Shanghai Tourism Festival (STF) is a significant tourism celebration event that has been held for more than twenty years since 1990. It has evolved into a major festival for Shanghai locals and has become one of the most important events in the city. Organized by the Shanghai Tourism Bureau and other government departments, the festival has grown to become the biggest and most influential tourism festival in China.
The Shanghai Tourism Festival is divided into four main parts:
- Classic Urban: This segment includes activities such as festooned vehicle parades, parade performances, photography competitions, wedding ceremonies, music concerts, and more, all highlighting the classic charm of Shanghai’s urban culture.
- Comfortable Life: Here, visitors can enjoy comedy performances, dragon and lion dances, and other entertaining activities that enhance the comfortable lifestyle in Shanghai.
- Shanghai Eating and Food: Food enthusiasts can indulge in various delicious cuisines during this part of the festival. Events such as food competitions, coffee festivals, beer festivals, and food festivals offer a diverse culinary experience.
- Tour and Sightseeing: This segment features exhibitions showcasing tourist destinations and resources from various places. Visitors can explore different tour spots and learn about the cultural and historical significance of each location.
In addition to these main categories, the festival also features the Shanghai International Musical Fireworks Festival, the Shanghai Shopping Festival, and Great Sales Promotion Activities, offering visitors a wide range of entertainment and shopping opportunities.
During the festival, many tour spots in Shanghai offer discounts of up to 50%, allowing visitors to enjoy the city’s attractions at a lower budget. The festival typically begins on the first Saturday in September and lasts for more than twenty days, attracting millions of visitors each year from all over the world. Shanghai welcomes both new and returning guests to join in the tour feast and experience the vibrant energy of the city.
