China National Tourism Administration

The China National Tourism Administration(CNTA in short) is a dissolved Chinese government authority responsible for the development of tourism in the country. The CNTA is subordinate to the State Council. Its headquarters are in Beijing, with regional branches in various provinces. Provincial CNTA offices in each Chinese province report to the central office in Beijing. CNTA has eighteen overseas offices called CNTO (China National Tourism Offices) that are charged with promoting tourism to China. The CNTA is dissolved on March 19, 2018; the duties are merged to the Ministry of Culture and Tourism.

Basic Facts of CNTA

  • 8:30-12:00; 14:30-17:00
  • Tel: (010)65275315
  • Add: Jianguomennei Avenue, Beijing 
  • Emblem: Horse Stepping on Flying Swallow(马踏飞燕)

Structure of CNTA

Inner Structures

Office (Comprehensive Coordination Department), Department of Policy and Legal Affairs, Department of Tourism Promotion and International Liaison, Department of Planning, Development and Finance, Department of Quality Standardization and Administration, Department of Affairs on Tourism of Hong Kong, Macau & Taiwan, Department of Personnel, Party Committee, Office of Retired Cadres

Directly Administered Agencies

Service Center of CNTA, Information Center of CNTA, China Tourism Association, formerly known as the China National Tourism Institute, China Tourism News Office, China Travel and Tourism Press, China Tourism Management Institute, China Tourism Management Institute

Subordinate Associations

China Tourism Association, China Association of Travel Services, China Tourist Hotels Association, China Tourism Automobile and Cruise Association and China Association of Tourism Journals, China Tourism Association Tourism Education Branch of the China Tourism Association, Hot Springs Branch of the China Tourism Association

Overseas Offices

By 2014, CNTA has set up 18 overseas offices in 13 countries and regions, including:

Tourism Office in Tokyo, Tourism Office in Osaka, Tourism Office in Singapore, Tourism Office in Seoul, Tourism Office in Kathmandu, Asia Tourism Exchange Center (Hong Kong), Tourism Office in New York, Tourism Office in Los Angeles, Tourism Office in Toronto, Tourism Office in London, Tourism Office in Paris, Tourism Office in Frankfurt, Tourism Office in Madrid, Tourism Office in Zurich, Tourism Office in Sydney, Tourism Office in Moscow

Responsibilities of CNTA

China National Tourism Administration (CNTA in short) is an agency in charge of tourism directly affiliated to the State Council. Its main responsibilities are:
  • Plan and coordinate the development of the tourism industry, prepare development policies, programs and standards, draft up relevant laws and regulations and supervise the implementation, as well as guide regional tourism.
  • Establish and organize the implementation of market development strategies for domestic tourist, inbound tourism and outbound tourism, organize external publicity and significant promotional activities on the overall image of China’s tourism. Guide the work of China’s tourist institutions stationed abroad.
  • Organize the survey, planning, development and protection of tourism resources. Instruct the layout and development of key tourist regions, tourism destinations and tourist routes and guide the leisure vocation industry. Supervise the operation of tourist economy and take charge of tourist statistics and release of trade information. Coordinate and instruct the Holiday Tourism and the Red Tourism.
  • Normalize the order of the tourist market, supervise and manage the service quality and maintain legal rights and interests of tourism consumers and operators. Normalize the operation and services of tourist enterprise and practitioners. Organize the drafting of standards on tourist regions, tourist services and tourist products, etc., and organize the implementation. Take charge of the overall coordination, supervision and management of tourist safety and emergency rescues. Guide the construction of the ideological infrastructure and the credibility system as well as operations of trade organizations.
  •  Promote the international communication and cooperation of tourism and take charge of affairs relating to the cooperation with international tourist organizations. Establish policies on outbound truism and border tourism and organize the implementation. Examine and approve foreign travel agencies established in China, examine the market access qualifications of foreign-invested travel agencies and travel agencies engaged in international tourism, examine and approve overseas (outbound) tourism and border tourism cases. Take charge of affairs on special tourism.
  •  Establish policies on travel to Hong Kong, Macao & Taiwan and organize the implementation, guide the promotion of tourist markets in Hong Kong, Macao & Taiwan. Take charge of affairs on Mainland residents’ traveling to Hong Kong, Macao & Taiwan, examine and approve travel agencies of Hong Kong, Macao & Taiwan established in the Mainland, examine the market access qualifications of travel agencies with investments of Hong Kong, Macao & Taiwan.
  • Organize and instruct tourism education and training. Stipulate the vocational qualification system and ranking system for tourism employees with relevant authorities and supervise the implementation.
  • Undertake other issues assigned by the State Council.

Read more about China Tourism.